![]() When it comes to getting started with mobile there are several options, not to mention an abundance of buzzwords, all of which make it hard enough to understand the differences let alone know which route to take. In this post I’ll demystify each approach and offer up some pros and cons of each. ![]() Astute businesses are taking note and we’re fielding a steady flow of enquiry from owners wanting to know how best to take advantage of the rising number people accessing their website via a mobile device. Despite the data being a little misleading (desktop and laptop users were counted separately, when combining them might have seemed more reasonable), the overwhelming shift toward mobile browsing is very clear.Ĭloser to home smart phones are quickly becoming a mainstream part of many New Zealanders’ lives. Now a report published by the China Internet Networks Information Center suggests both estimates were conservative, with more Chinese now connecting to the Internet via mobile phone (smart phone) than desktop computers. More recently in 2011 Microsoft suggested the changeover would take place by 2014. A little over two years ago Morgan Stanley predicted mobile would overtake desktop use by 2015. ![]()
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